Profitability - The Proof is in your Employees' Engagement
Chantel Wilson Chase - Science-based Insights Professional for the Human Experience, HX, CX, EX
Pieter Bruegel
An employee is an employee is an employee. Wrong. This is no more true than a calorie is a calorie is a calorie. Trust me - I tried to convince myself and my doctor a calorie worth of candy is the same as a calorie worth of lettuce. But my doctor tells me otherwise.
And the same is true with a disengaged versus an engaged employee.
Cultivating engagement with employees matters. A lot. Research confirms engaged employees are more productive than disengaged employees. They are engaged in their work, feel a sense of purpose and connection to their organization, and are willing to put in the extra effort to achieve their goals.
Several studies have shown a positive correlation between employee engagement and productivity. For example, a study by Gallup found that companies with highly engaged employees had 21% higher profitabiity compared to those with low employee engagement. That is nothing to sneeze at, folks! Another study by Towers Watson found that companies with engaged employees had 2.3 times higher revenue growth compared to companies with low employee engagement.
And there are several reasons engaged employees may be more productive; which results in the company benefiting. They tend to be more motivated, more focused on their work, and more likely to take initiative and be proactive in finding solutions and problem solving. They also are more likely to collaborate with their colleagues, provide better customer services, and demonstrate higher levels of creativity and innovation.
Cultures that foster engagement reap the benefits of higher productivity, employee satisfaction and overall business success. Seems so simple for a company to decide this needs to be an area of focus.
Let's help shape our companies by giving them suggestions! What are some ways a company (doesn't have to be yours) can create that thriving engaged culture?